icehousedesign.co.uk

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : icehousedesign.co.uk/

Character length : 21

Title

Branding Agency Bath | Graphic Design Bristol

Description

Ice House Design | Graphic Design and Branding in Bath. A full service design agency quietly crafting brands for tangible success.

Keywords (meta keywords)

Brand, Branding, Brand Strategy, Branding Agency, Design Agency, Brand Consultancy, Strategy, Design, Brand Design, Corporate Brand, Corporate Identity, Visual Identity, Graphic Design, Design, Logo D

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://icehousedesign.co.uk/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

Linkedin1

Facebook Share0

Facebook Comments0

Content

Doctype

XHTML 1.0 Strict

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Branding Agency Bath | Graphic Design Bristol

Character length : 45

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	0	3	0	0	0

Heading structure in the source code

<H1> Ice House Design
<H3> Award winning advertising>
<H3> King Edwards School yearbooks>
<H3> Meaningful Brands>

Word cloud

design5
instagram4
brand4
ice3
school3
bath3
advertising3
work3
house3
sectors2
success2
identity2
ways2
brands2
media2
new2
piece2
meaningful2
tangible2
marketing2
print2
corporate2
king2
edwards2
graphic2
communications2
creating2

Keyword matrix

word	title	descriptions	heading
design
instagram
brand
ice
school
bath

Two Word cloud

ice house3
brand identity2
edwards school2
house design2

Three Word cloud

ice house design3
king edwards school2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 0 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

6.50

Flesch Reading Ease

55.70

Coleman Liau Index

12.00

Automated Readability Index (ARI)

5.70

Dale–Chall Readability

8.80

SMOG Index

8.60

Spache Readibility

5.00

Number of letters

2606

Number of words

487

Number of sentences

125

Average words per sentences

Number of syllables

847

Syllables in words

822

Average syllables in words

1.74

Number of words in first three syllables

111

Percentage of word / syllables

22.79

Words not in Dale-Chall easy-word list

267

Words not in Spache easy-word list

149

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.63 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://icehousedesign.co.uk/.. /jquery.js?ver=1.11.3
http://icehousedesign.co.uk/.. /jquery-migrate.min.js?ver=1.2.1
http://icehousedesign.co.uk/.. /flexo-anim.js?ver=2.0
http://icehousedesign.co.uk/.. /wp-e-commerce.js?ver=3.11.1.d31363e
http://icehousedesign.co.uk/.. /jquery.livequery.js?ver=1.0.3
http://icehousedesign.co.uk/.. /user.js?ver=3.11.1d31363e
http://icehousedesign.co.uk/.. /thickbox.js?ver=Instinct_e-commerce

List of render blocking css files

http://icehousedesign.co.uk/.. /fonts.css
http://icehousedesign.co.uk/wp-content/themes/Ice-House/style.css
http://icehousedesign.co.uk/.. /slick.css
http://icehousedesign.co.uk/.. /thickbox.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/.. /wpsc-default.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/.. /compatibility.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/.. /style.css?ver=4.4.14
http://icehousedesign.co.uk/.. /colorbox.min.css?ver=2.7.2

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://icehousedesign.co.uk/wp-includes/js/jquery/jquery.js?ver=1.11.3
http://icehousedesign.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://icehousedesign.co.uk/wp-content/plugins/flexo-archives-widget/flexo-anim.js?ver=2.0
http://icehousedesign.co.uk/wp-content/plugins/wp-e-commerce/wpsc-core/js/wp-e-commerce.js?ver=3.11.1.d31363e
http://icehousedesign.co.uk/wp-content/plugins/wp-e-commerce/wpsc-admin/js/jquery.livequery.js?ver=1.0.3
http://icehousedesign.co.uk/wp-content/plugins/wp-e-commerce/wpsc-core/js/user.js?ver=3.11.1d31363e
http://icehousedesign.co.uk/wp-content/plugins/wp-e-commerce/wpsc-core/js/thickbox.js?ver=Instinct_e-commerce
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/libs/jquery.easing.1.3.min.js
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/mylibs/royal-slider-1.0.noConflict.min.js
http://icehousedesign.co.uk/wp-content/plugins/rotatingtweets/js/jquery.cycle.all.min.js?ver=4.4
http://icehousedesign.co.uk/wp-content/plugins/rotatingtweets/js/rotating_tweet.js?ver=1.7.18
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/jquery.jtrain.js?ver=1.0
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/jquery.capSlide.js?ver=1.0
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/ihd_custom_scripts.js?ver=1.0
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/customSelect.js?ver=1.0
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/main.js?ver=1.0
http://icehousedesign.co.uk/wp-content/themes/Ice-House/js/slick.js?ver=1.0
http://icehousedesign.co.uk/wp-content/plugins/lightbox-plus/js/jquery.colorbox.1.5.9-min.js?ver=1.5.9
http://icehousedesign.co.uk/wp-includes/js/wp-embed.min.js?ver=4.4

File size of all javascript files combined

487.08KB

Javascript minifying

You can save 11.3KB (38% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://icehousedesign.co.uk/wp-content/themes/Ice-House/css/fonts.css
http://icehousedesign.co.uk/wp-content/themes/Ice-House/style.css
http://icehousedesign.co.uk/wp-content/themes/Ice-House/css/slick.css
http://icehousedesign.co.uk/wp-content/plugins/wp-e-commerce/wpsc-core/js/thickbox.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/wp-content/themes/Ice-House/wpsc-default.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/wp-content/themes/Ice-House/compatibility.css?ver=3.11.1.d31363e
http://icehousedesign.co.uk/wp-content/plugins/rotatingtweets/css/style.css?ver=4.4
http://icehousedesign.co.uk/wp-content/plugins/lightbox-plus/css/dark/colorbox.min.css?ver=2.7.2

File size of all css files combined

72.83KB

CSS minifying

You can save 3.2KB (23% compression) on the analysed URL by minifying the CSS files.

By minifying http://icehousedesign.co.uk/wp-content/themes/Ice-House/style.css you can save 1.7KB (25% compression rate)
By minifying http://icehousedesign.co.uk/.. /wpsc-default.css?ver=3.11.1.d31363e you can save 931B (19% compression rate)
By minifying http://icehousedesign.co.uk/.. /style.css?ver=4.4.14 you can save 300B (31% compression rate)
By minifying http://icehousedesign.co.uk/.. /thickbox.css?ver=3.11.1.d31363e you can save 186B (20% compression rate)
By minifying http://icehousedesign.co.uk/.. /compatibility.css?ver=3.11.1.d31363e you can save 123B (31% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

42.34KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://syndication.twitter.com/settings	10 minutes
https://platform.twitter.com/widgets.js	30 minutes
http://www.google-analytics.com/ga.js	2 hours

Speed test – Images

File size of all images combined

2.28MB

Image optimisation

You can save 1.5MB (74% compression) by optimising the images below:

By lossless compressing the http://icehousedesign.co.uk/.. /Stonar_1024x1024.jpg you can save 721.1KB (73%) data.
By lossless compressing the http://icehousedesign.co.uk/.. /MB_brochure_1024_3.jpg you can save 489.9KB (87%) data.
By lossless compressing the http://icehousedesign.co.uk/.. /iphone_blue_elmore_1024x1228_v1-1.jpg you can save 276.5KB (72%) data.
By lossless compressing the http://icehousedesign.co.uk/wp-content/uploads/2013/09/slider_6.jpg you can save 46.6KB (37%) data.
By lossless compressing the http://icehousedesign.co.uk/.. /select-bg.png you can save 910B (80%) data.

Links

We found a total of 30 different links.
Internal links: 15
External links: 15

External links:

Link text (anchor)	Link strength
https://twitter.com/icehousedesign
#bath…
instagram.com/p/BU1OsXEhYUd/
#design
#graphicdesign
#illustration
#bath
#print
#kesbath…
instagram.com/p/BUMvzrrlNpQ/
instagram.com/p/BTmN5SelAqS/
theguardian.com/fashion/2017/…
instagram.com/p/BSi3KELFRLt/
http://www.linkedin.com/company/ice-house-design-limited
http://icehousedesign.wordpress.com

Internal links:

Link text (anchor)	Link strength
Ice House Design
http://icehousedesign.co.uk
Us
Work
Contact
BRAND \| IDENTITY
BROCHURE \| LITERATURE
VISITOR EXPERIENCE
WEBSITES \| NEW MEDIA
ADVERTISING \| PROMOTION
PACKAGING
SECTORS
Award winning advertising>
King Edwards School yearbooks>
Meaningful Brands>

Website security

109.108.149.11

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

careandrepair-wigan.org.uk

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of icehousedesign.co.uk